Our Brands
Our Brands
Our estate sale standard is so well above the industry standard, we trademarked it. We believe that impressive services gives our customers confidence when shopping with us. They haggle less and keep coming back, week after week. The Aether estate sale process facilitates trust building between shoppers, clients, and franchisors.
For our Premier sales, we pull out all the stops, but reap high rewards. No detail is too small to us when it comes to hosting an estate sale for our Premier clients. The Aether marketing team will help your franchise grow and draw more Premier clients through news media campaigns, custom websites, and more to ensure that merited sales get the awareness and prestige they are worth.
For small-scale clients, we offer our Hartland Picker's brand, a unique type of estate sale where all items are priced at checkout. These sales offer our franchise operators the chance to do less prep work, while increasing profit margins in the process.
The Aether Standard
The Aether Standard
Why buy a copy of a copy when you can get the original? The Aether Standard is not only our strength, it's our promise. We're constantly adapting to the market with innovations and refinements that have changed the way estate sales operate on a national level. While other companies figure out how to copy our methods, we continue to develop our revolutionary estate sale methods that ease prepping, improve shopping, and increase value for our customers and revenue for our clients and franchisors.
In a standard sale, a home and all its contents are staged to emulate a boutique-like store, creating the most shoppable environment possible. Our developed way of working allows us to do all of this fast and efficiently.
Like your own personal marketing team, we handle the advertising for your sales so you don't have to. We advertise on our own website and all of the main estate sale listing sites. We will help build your local following and communicate upcoming sales to them. We place ads in local papers, and communicate to shoppers using our powerful social media tools.
Many Americans think about starting their own estate sale company, but few have a plan or even a starting point to go from. At Aether, we spent years refining our approach to develop a completely aggregated, proven process. It's our key to success, and we believe it will enable your success too.
Aether Premier Estate Sale
Aether Premier Estate Sale
Aether Premier Sales are select sales that represent the gigantic, the exceptional, and the amazing. Every Premier Sale guarantees an extraordinary estate sale shopping experience for our customers.
We work extra-hard to promote sales that warrant extra attention. Our methods include promoting the sale through local news media campaigns, custom websites, beautiful and sharable videos, regional and even national advertising and more to ensure Premier sales receive the awareness and prestige they are worth.
With the Aether Ethos™, you can ramp up your staff or security as the sale warrants. We train our franchisees to understand all the operational parts of the estate sale so they can properly and profitably train their estate sale staff.
The Aether Standard™ means we CAN go above and beyond for our clients to instil security into their minds. We have medical-quality shoe covers dispensers, large-item tags, and a professional operational procedures for staff that keep the house pristine and clean.
Hartland Picker's Sale
Hartland Picker's Sale
Aether franchisees get to implement our ‘Hartland Pickers’ brand. A Hartland Picker’s Sale is an estate sale like no other. The entire house is open to the public, and everything is for sale. We allow our customers to create lots of their finds and price everything at the checkout. You simply show up and negotiate with customers. No prep work, no staging and no cleaning. These types of sales are typically reserved for homes where the contents don’t have a high value, hoarder houses, etc.